Coke Studio is a journey into the heart of a recording studio where you will be able to experience the magic of live music being performed by some of the most talented musicians and artists of Pakistan.
Born out of a dream to merge tradition with modern, consistency with change, we have embarked on a journey to create a first hand experience for you to witness live studio sessions - something very few people have witnessed before as studio recording sessions are a secretive process normally only reserved for producers and musicians to witness and experience. Folk music resides at the very heart of all things cultural in Pakistan. Festivals, celebrations and events all have associated folk songs and there are many tunes that have been adapted in regional languages and are common across the sub-continent. An effective medium for preserving myths, folklore and, most importantly, spiritual messages in allegorical song form,Folk music has made the journey through distant time and features memorably on Coke Studio Eastern classical music is an exacting science with an ancient history and a noble lineage. The art-form’s legendary Knowledge is steeped in mystery and shrouded in secrecy. It is due, in part, to the tradition of concealment and the arcane beliefs associated with it that the fusion of Eastern classical music with any other music is a rare and often controversial occurrence. Courageously stepping out from an environment where the mere mention of fusion can instigate a heated debate, Ustaad Hussain Bakhsh Gullu accepted the many challenges that Coke Studio had to offer.
